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%Begin Audi Takes Amazon Shoppers On Unforgettable Test Drive  CarBuzz News Features New Cars Used Cars Sell My Car Shopping Tools Car Reviews Car Finder Compare Cars Best Cars Car Dealerships Used Car Reviews Car Advice Home News Audi Takes Amazon Shoppers On Unforgettable Test Drive 
 <h1>Audi Takes Amazon Shoppers On Unforgettable Test Drive</h1> Nov. 24, 2018 2:10 PM ET by Martin Bigg Test Drive / 1 Comment The automaker wants to revolutionize how we test drive cars.
%Begin Audi Takes Amazon Shoppers On Unforgettable Test Drive CarBuzz News Features New Cars Used Cars Sell My Car Shopping Tools Car Reviews Car Finder Compare Cars Best Cars Car Dealerships Used Car Reviews Car Advice Home News Audi Takes Amazon Shoppers On Unforgettable Test Drive

Audi Takes Amazon Shoppers On Unforgettable Test Drive

Nov. 24, 2018 2:10 PM ET by Martin Bigg Test Drive / 1 Comment The automaker wants to revolutionize how we test drive cars.
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Kevin Wang 1 minutes ago
Amazon is continually revolutionizing the way we shop, and now Audi has attempted to revolutionize h...
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Isabella Johnson 1 minutes ago
In return, the automaker promised the participants to give them more than they "ever expected.&...
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Amazon is continually revolutionizing the way we shop, and now Audi has attempted to revolutionize how we test drive cars. While most dealership test drives encompass a small mundane route, Audi partnered with Amazon Go to take shoppers on a &quot;test drive into the unknown&quot; using the new technologically advanced 2019 A6 sedan.<br>
Amazon Go stores use advanced technology that allows shoppers to pick up their items and leave the store without having to wait in line at a checkout as sensors detect the items. Audi filled shelves inside an Amazon Go store with key boxes, inviting shoppers to &quot;trade their time for a test drive&quot; in the 2019 A6 without having to visit a dealership or talk to a pushy salesperson.
Amazon is continually revolutionizing the way we shop, and now Audi has attempted to revolutionize how we test drive cars. While most dealership test drives encompass a small mundane route, Audi partnered with Amazon Go to take shoppers on a "test drive into the unknown" using the new technologically advanced 2019 A6 sedan.
Amazon Go stores use advanced technology that allows shoppers to pick up their items and leave the store without having to wait in line at a checkout as sensors detect the items. Audi filled shelves inside an Amazon Go store with key boxes, inviting shoppers to "trade their time for a test drive" in the 2019 A6 without having to visit a dealership or talk to a pushy salesperson.
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Ava White 1 minutes ago
In return, the automaker promised the participants to give them more than they "ever expected.&...
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Grace Liu 2 minutes ago
The drivers were then asked if they wanted to continue their trip into the unknown and went on even ...
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In return, the automaker promised the participants to give them more than they &quot;ever expected.&quot;<br> Audi More than 100 drivers responded to Audi&#39;s invitation. Each driver was taken on a 30-minute route to an unknown destination and activity. The surprises included a private symphony concert, a painting workshop, and an &quot;epic&quot; public photo session.
In return, the automaker promised the participants to give them more than they "ever expected."
Audi More than 100 drivers responded to Audi's invitation. Each driver was taken on a 30-minute route to an unknown destination and activity. The surprises included a private symphony concert, a painting workshop, and an "epic" public photo session.
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Madison Singh 3 minutes ago
The drivers were then asked if they wanted to continue their trip into the unknown and went on even ...
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The drivers were then asked if they wanted to continue their trip into the unknown and went on even longer three-hour drives. To reward them for their time, Audi treated one lucky participant with a flying lesson in a helicopter above the city.
The drivers were then asked if they wanted to continue their trip into the unknown and went on even longer three-hour drives. To reward them for their time, Audi treated one lucky participant with a flying lesson in a helicopter above the city.
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Ella Rodriguez 20 minutes ago
Amazingly, another person willing to drop everything was flown over to Audi's headquarters in Mu...
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Ava White 10 minutes ago
"As a brand rooted in innovation and pushing boundaries, we at Audi wanted to break category pa...
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Amazingly, another person willing to drop everything was flown over to Audi&#39;s headquarters in Munich, Germany, for a five-day luxury trip, where they were given a tour of the headquarters and were able to take the A6 for a drive on the Autobahn. Audi Audi It&#39;s a very clever and innovative advertising campaign, and these unconventional test drives are apparently a sneak peek at what Audi plans to incorporate into its branding and marketing in the future, with the aim to reach buyers in new ways.
Amazingly, another person willing to drop everything was flown over to Audi's headquarters in Munich, Germany, for a five-day luxury trip, where they were given a tour of the headquarters and were able to take the A6 for a drive on the Autobahn. Audi Audi It's a very clever and innovative advertising campaign, and these unconventional test drives are apparently a sneak peek at what Audi plans to incorporate into its branding and marketing in the future, with the aim to reach buyers in new ways.
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Isabella Johnson 2 minutes ago
"As a brand rooted in innovation and pushing boundaries, we at Audi wanted to break category pa...
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Thomas Anderson 1 minutes ago
Audi Takes Amazon Shoppers On Unforgettable Test Drive CarBuzz News Features New Cars Used Cars Sel...
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&quot;As a brand rooted in innovation and pushing boundaries, we at Audi wanted to break category paradigms for what a test drive could be," Loren Angelo, vice president, Marketing, Audi of America. "Locating our test drive at Amazon Go allowed us to experiment with a new kind of retail environment while transforming the test drive into an adventure. In doing so, customers were able to have a one-of-a-kind experience and make a car purchasing decision at a time and place that may be more convenient to them." Audi Audi 
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"As a brand rooted in innovation and pushing boundaries, we at Audi wanted to break category paradigms for what a test drive could be," Loren Angelo, vice president, Marketing, Audi of America. "Locating our test drive at Amazon Go allowed us to experiment with a new kind of retail environment while transforming the test drive into an adventure. In doing so, customers were able to have a one-of-a-kind experience and make a car purchasing decision at a time and place that may be more convenient to them." Audi Audi

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Audi A6 LoginSign Up Home News Features Car Reviews Car Advice 2021 CarBuzz Awards New Cars Used Cars Future Cars Compare Cars Sell My Car Car Dealerships Buy Here Pay Here Used Car Reviews Popular Tags Cars # Video # TOP # Spy Shots # Reveal # Rumor # Auto Show # Supercar # Tuning # Car Culture # Industry News # Motorsport Acura Alfa Romeo Aston Martin Audi Bentley BMW Bollinger Bugatti Buick Cadillac Caterham Chevrolet Chrysler Dodge Ferrari Fiat Fisker Ford Genesis GMC Hennessey Honda Hyundai Infiniti Jaguar Jeep Karma Kia Koenigsegg Lamborghini Land Rover Lexus Lincoln Lordstown Lotus Lucid Motors Maserati Mazda McLaren Mercedes-Benz Mini Mitsubishi Nissan Pagani Polestar Porsche Ram Rimac Rivian Rolls-Royce Spyker Subaru Tesla Toyota Volkswagen Volvo By Make Acura Alfa Romeo Aston Martin Audi Bentley BMW Bollinger Bugatti Buick Cadillac Caterham Chevrolet Chrysler Dodge Ferrari Fiat Fisker Ford Genesis GMC Hennessey Honda Hyundai Infiniti Jaguar Jeep Karma Kia Koenigsegg Lamborghini Land Rover Lexus Lincoln Lordstown Lotus Lucid Motors Maserati Mazda McLaren Mercedes-Benz Mini Mitsubishi Nissan Pagani Polestar Porsche Ram Rimac Rivian Rolls-Royce Spyker Subaru Tesla Toyota Volkswagen Volvo By Car Type SUVs Crossovers Sedans Coupes Trucks Sports Cars Wagons Vans Hatchbacks Convertibles Small Cars Luxury Cars Electric Cars Hybrid Cars Future Cars By Price Up to $15K $15K - $25K $25K - $35K $35K - $45K $45K - $55K $55K - $75K $75K - $100K $100K - $200K $200K - $300K Above $300K Back To Top
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